Building a free social media strategy

Written on Apr 04 2014

Nobody wants to read yesterday’s news. A lack of planning leaves social media profiles without recent or relevant posts. Yuck! According to Econsultancy, 62% of businesses have no social media content strategy. Here’s a free tool we recommend to keep profiles from going stale:

Tool Recommendation: Social Strategy Builder


What we liked:

  • Hassle free sign-up
  • Takes about 15 minutes to go through the wizard
  • Final strategy can be printed, sent to colleagues
  • No knowledge of social media required

Social Strategy Builder is a free tool that takes users through a step by step wizard to configure a printable, actionable, social media strategy. If you can drag and drop, you can create a social media strategy.

Social Strategy Builder

Social media content ideas

For further recommendations, tap into the many search engines that are especially useful for finding current trends in social media, like BizSugar, Topsy, and for more content ideas.

I wish you best of luck in your social media adventures.

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